On May 22, Wes Foster and Henry Long start Long & Foster Real Estate, opening the first office in Fairfax, Va.
As the nation’s No. 1 real estate firm, as part of HomeServices of America*, Long & Foster has guided people home since 1968. We’re a full-service brokerage firm, offering residential and commercial real estate, mortgage, settlement, insurance, property management, corporate relocation and vacation rental services.
A focus on exceptional service to clients and support for our real estate agents means being tech-savvy and digitally connected. Our part ownership in Moxi Works, a real estate technology company, keeps our agents on the cutting edge.
But that’s just our business; our success is defined by being so much more. We are a network of thousands of agents and industry professionals united in a passion for real estate. We are facilitators connecting people with places to call home. And most importantly, in the communities where we live and work, we are trusted insiders, friends and neighbors.
*Based on transaction sides according to the 2019 REAL Trends 500 report.
In 1968, Wes Foster (pictured above) and Henry Long embarked on a new venture—Long & Foster Real Estate. To celebrate the company’s long history of success, we compiled the below timeline that highlights many of the key moments in Long & Foster’s past. Please explore the memories below and enjoy!
On May 22, Wes Foster and Henry Long start Long & Foster Real Estate, opening the first office in Fairfax, Va.
As part of the total homeownership experience, Wes Foster and Henry Long venture into the insurance business. To this day, Long & Foster continues to offer homeowners, automobile, life, health and business insurance, as well as home warranties.
Long & Foster crosses the Potomac River, opening its first Maryland outpost. The office space? Room 101 of the Gaithersburg Holiday Inn.
That’s what customers want, according to this advertisement in The Washington Post. The same remains true today except you'd replace the “14” with “200.”
The company expands downtown with a location in Washington, D.C. Pictured here, agents gather for a photograph in front of the Washington Monument — an image used in a 1978 Long & Foster brochure.
Merrill Lynch, in an effort to break into the Washington real estate market, offers to buy Long & Foster in 1978. Henry Long wants to sell, but Wes Foster didn’t agree. He buys out Henry’s half of the business in 1979.
The National Association of Realtors recognizes Wes Foster with the Life Member Award, one of many awards Wes has earned during his career. He’s later honored twice as “One of America’s Five Most Admired Persons in Residential Real Estate” by REAL Trends.
Long & Foster opens a mortgage business to simplify the home-buying process. It continues to help homeowners finance their properties today with Prosperity Mortgage.
Our suite of services continues growing with the launch of title and escrow businesses. Today, Long & Foster Settlement Services provides consumers with the convenience of true one-stop-shopping and a streamlined homeownership process.
Long & Foster relocates its headquarters to a new facility on Random Hills Drive in Fairfax, Va. This year, the company also opens its first office in Pennsylvania, where it now has a significant presence in the Philadelphia area. (Photo: The Baltimore Sun)
Celebrating with a cake bake-off in 1988, the company commemorates 20 years of helping families find the perfect home. Here, the winning entry claims its prize — a photo for the history books.
With the help of a regal representative, Long & Foster boosts its presence at the 1989 Maryland Association of Realtors Conference. This famous MGM lion was named Arthur Rex.
Long & Foster opens its first office in Charles Town, W.Va., where it continues to operate today. Pictured here, agents from Long & Foster’s Charles Town office collect pet items for their local animal shelter as part of their Community Service Day fundraiser in 2010.
Long & Foster hits the beach, opening its first office in coastal Delaware. Pictured here, Long & Foster celebrates the opening of one of its newest offices in Delaware in 2013.
Wes Foster is honored as Entrepreneur of the Year for real estate in the greater Washington, D.C., area by Ernst & Young and co-sponsors Merrill Lynch and Inc. Magazine in 1991.
Long & Foster upgrades its logo to the well-known red, blue, and yellow design.
The Internet, a brand-new phenomenon, welcomes Long & Foster. The website, LongandFoster.com, is now one of the nation’s most popular brokerage sites and home to more than 20 million property searches annually.
Chairman and CEO Wes Foster volunteers with his friends and colleagues at the first Long & Foster Community Service Day. Long & Foster has always believed in giving back to the communities in which its agents and employees live and work.
Wes Foster, pictured here during his 1956 graduation from the Virginia Military Institute, is honored with the VMI Foundation’s highest honor, the Distinguished Service Award. Wes credits his education as a foundation for the strong business values Long & Foster holds today.
As Long & Foster turns 35, the company expands into New Jersey. Wes Foster and the gang sport their finest threads and recognize top producers, including Creig Northrop (pictured with Wes), during the “35 Years… And All That Jazz” celebration.
Wes Foster often credits his alma mater, VMI, with a great deal of his success. He and his wife of 50 years, Betty, helped VMI renovate the stadium, and in turn, the school named its football field after him in 2006.
Long & Foster expands its business into the Carolinas in 2006, acquiring Fonville Morisey’s 11 offices in the greater Raleigh/Durham (Research Triangle), N.C., market.
Wes Foster and local politicians break ground in 2005 on the company’s new headquarters in Chantilly, Va. The new building, modeled after Governor’s Palace in Colonial Williamsburg, opened its doors in 2008 with one of the highest Energy Star efficiency ratings in Virginia.
Not only did 2013 bring a return of equity and opportunity to the housing market, but also it marked the 45th anniversary of Long & Foster Real Estate. The company also celebrated the 80th birthday of its founder, Wes Foster, in 2013.
Building on our vision of becoming a leader in the Northeast, Long & Foster joined forces with a number of top real estate firms and teams in Philadelphia, Delaware and New Jersey. We also entered the steadily improving housing market in the Charlottesville, Va., region.
Larry "Boomer" Foster, nephew of founder Wes Foster, is named as an additional president of Long & Foster Real Estate. Boomer’s appointment cements the company’s dedication to taking a family-company approach in everything it does and in maintaining its foundation as a family-run business. (Photo: The Georgetowner)
Building on Wes Foster’s vision for always providing exceptional service, Long & Foster launched the Keys to Excellence in Customer Service campaign in 2014. Through this initiative, we dedicated ourselves to delivering extraordinary support and going above and beyond to help our clients achieve their real estate dreams.
Long & Foster is committed to having the best-equipped agents in the business, and that’s why, in 2014, we began offering our associates Presentation PRO, an interactive marketing and presentation tool by Moxi Works. Using Presentation PRO, our agents can create professional presentations for every marketing opportunity, helping to build their business and better support their clients.
Long & Foster has long recognized the value of technology in today’s world, and in 2015, we became a part owner of Moxi Works, a dominant tech firm in the real estate industry. The investment in Moxi Works keeps us on the leading edge of brokerage services and ensures our agents have the tools needed to succeed, like Presentation PRO and Moxi Engage.
In 2015, Long & Foster sales associates sold thousands of exquisite luxury properties in the Mid-Atlantic and Northeast, including D.C.’s most expensive single-family home, Fessenden House (pictured here). We also expanded our relationship with Christie’s International Real Estate, becoming the exclusive Christie’s affiliate virtually everywhere we do business.
Real estate is global, and Long & Foster has built the relationships and teams to serve our clients here and abroad. In 2015, we not only grew our global affiliations with Leading Real Estate Companies of the World, Luxury Portfolio International and Christie’s International Real Estate, but also we formed new divisions and partnerships to support real estate shoppers from Asia Pacific and beyond.
Long & Foster’s commitment to its clients runs much deeper than helping them buy or sell a home, which is why in 2016, the company launched a new website with features that help ensure clients love their homes. The site helps buyers explore new neighborhoods and find the perfect place to live, while it helps sellers display their homes in their best light and show them to more people across the globe than ever before.
Long & Foster acquired Urban Pace, a new construction sales and marketing firm based in Washington, D.C., in April 2016. Working together, our companies will better serve homebuyers and sellers with added knowledge and insight into new construction opportunities.
Long & Foster introduced its Partner Advantage Program in early 2016, helping businesses to supplement their employee benefits packages. The comprehensive initiative enables companies to offer their employees complimentary assistance for everything related to buying, selling, renting or investing in real estate.
Long & Foster was recognized by Lifestory Research as America's Most Trusted Residential Real Estate Brokerage. The company received this honor as a result of the Lifestory Research 2016 America's Most Trusted™ Residential Real Estate Brokerage Brand Study.
Long & Foster Foster’s website ranked as the fastest growing site among the industry’s largest real estate brokerages in 2016. Analysis of competitive website traffic came from Hitwise and included the top 30 brokers by volume as rated in the 2017 REAL Trends 500.
The Long & Foster Companies agree to be acquired by Berkshire Hathaway Affiliate HomeServices of America. Becoming part of HomeServices helps strengthen Long & Foster’s position in the marketplace, cements its leading status for years to come and allows the company to remain the best possible real estate and financial services partner for its customers, agents and employees.
Long & Foster refreshed its iconic branding, introducing a new logo and for-sale signs. The redesigned branding not only pays tribute to the company’s extensive history, with a vibrant shade of red—a color that’s been synonymous with Long & Foster for over 20 years—but also elevates its look for the future.
Even after being acquired itself, Long & Foster continued on its path of strategic growth—purchasing multiple boutique brokerages in the Mid-Atlantic. In the Washington, D.C., metro area, Long & Foster acquired Evers & Co. and McGrath Real Estate Services. In Richmond, it joined forces with Jefferson Properties and in the Charlottesville area, it partnered with Monticello Properties.